Booty Queen

Research status: unresolved as of 2026-09-09

Also known as: BootyQueen Apparel, Bootyqueen Apparel, BOOTYQUEEN

Booty Queen appears to have stopped operating around 2021, while Daymond John directly confirms that he invested; the tracker withholds a definitive closure status until the Texas entity standing or another primary shutdown record is captured.

Shark Tank appearance

Season 8, episode 22

Air date: 2017-04-21
Appearance source: Booty Queen — ABC official appearance index episode
Episode guide: Authoritative episode guide
Pitch: Women’s fitness apparel designed around glute-focused training.
Ask: $250,000 for 20% equity
Offer: Daymond John offered $250,000 for 33.3%; the founders countered at 25% and 27.5%, but Daymond held to equal one-third ownership. Amanda Latona Kuclo and Steve Kuclo accepted Daymond John’s $250,000 for 33.3% offer.
Deal closed?: Yes

Dated timeline

Date	Event	Evidence
2015-03-01	Trademark-derived records list first use of BOOTYQUEEN in commerce by Bootyqueen Apparel LLC.	BQ5
2017-04-21	Booty Queen Apparel aired on Shark Tank; Amanda and Steve accepted Daymond John’s $250,000 for 33.3% offer.	BQ1, BQ3, BQ4
2018-06-19	BOOTYQUEEN registration 5495598 issued to Bootyqueen Apparel LLC.	BQ5
2019	Follow-up reporting says the company opened a retail store in Plano, Texas.	BQ3, BQ6
2021-01-23	Daymond John published a verified-channel video saying he invested in Booty Queen Apparel.	BQ2
2021-04	Founder LinkedIn histories, as later reported by Shark Tank Blog, indicate shutdown around April 2021; this date was not independently captured from a registry filing.	BQ3
2021-07	Later reporting says the company’s social channels ceased updates around mid-2021.	BQ6
2026-09-09	No active primary ecommerce channel or verified successor was located; a registered trademark is treated as IP evidence, not operating evidence.	BQ5, BQ6, BQ7

Legal and entity identity

Legal entities: Bootyqueen Apparel LLC
Aliases: BootyQueen Apparel, Bootyqueen Apparel, BOOTYQUEEN
Successor/acquirer: None verified

Texas

Bootyqueen Apparel LLC · unresolved; entity-specific status not captured

Limitation: Trademark-derived records identify Bootyqueen Apparel LLC as a Texas LLC with a Dallas address. Texas’s search portal loaded, but no entity-specific status record was captured in this environment.

Booty Queen — Texas official registry access point · accessed 2026-09-09

Notable findings and disputes

unresolved Booty Queen appears to have stopped operating around 2021, while Daymond John directly confirms that he invested; the tracker withholds a definitive closure status until the Texas entity standing or another primary shutdown record is captured. [ BQ2, BQ3, BQ6, BQ7 ]
verified fact Daymond John’s verified-channel statement is direct post-show investor evidence that the relationship went beyond an on-air handshake. [ BQ2 ]
credible report Closure is supported by later-reported founder employment histories plus prolonged inactive commerce/social channels, but the exact legal cessation date is unresolved. [ BQ3, BQ6 ]
verified fact The BOOTYQUEEN mark remains listed as registered in a current USPTO-derived source; that status is intentionally not treated as proof of business operation. [ BQ5 ]

What we could not verify

Texas entity number, current standing and formal termination date.
Executed Daymond John investment documents/final cap table.
Any later asset/IP transfer or successor operator.
Archived original site/social snapshots fixing the exact shutdown sequence.

Full research sources

BQ1 — Booty Queen — ABC official appearance index ABC official appearance index published 2026-04-22 accessed 2026-09-09
ABC confirms Booty Queen appeared.
BQ2 — Booty Queen — verified Daymond John YouTube verified Daymond John YouTube published 2021-01-23 accessed 2026-09-09
Direct statement that he invested.
BQ3 — Booty Queen — specialist episode/follow-up reporting specialist episode/follow-up reporting accessed 2026-09-09
Ask, offer, reported close, store and later closure timing.
BQ4 — Booty Queen — ABC/Disney production caption via Getty ABC/Disney production caption via Getty published 2017-04-21 accessed 2026-09-09
Episode 820 description and broadcast date.
BQ5 — Booty Queen — USPTO-derived trademark record USPTO-derived trademark record accessed 2026-09-09
Registration 5495598, Texas LLC owner, first-use dates.
BQ6 — Booty Queen — retrospective reporting retrospective reporting accessed 2026-09-09
No operating website/store, mid-2021 social cessation.
BQ7 — Booty Queen — Texas official registry access point Texas official registry access point published 2026-09-09 accessed 2026-09-09
Entity-specific status not captured.

Status-Verification Sources

Booty Queen — Daymond John verified video (youtube.com) 2021-01-23
Daymond John directly states that he invested in Booty Queen Apparel.
Booty Queen — Texas registry access point (comptroller.texas.gov)
The official portal was reached, but an entity-specific current record was not captured.